Hospitality and tourism sales teams were previously in the habit of gaining a majority of business through cold calls. The most common tool for the manager of today is the internet, which currently offers websites that hospitality and sales teams may utilize to capture new and maintain existing markets. GoogleMaps.com allows for the salesman to find a listing of local businesses in his or her area. GoogleSearch.com allows the representative to find a specific business within a desired area. A keyword search through a search engine such as yahoo! or lycos will allow the executive to find a target market segment. Salesmen can also take advantage of online RFP websites, in which opportunities for business are displayed. A final tool available for the hospitality and tourism sales agent is the availability of online learning websites, such as Hotelearning.com where a sales agent can hone his or her skills by learning of the ever changing trends in information technology.
HotelOnline- Hotel Sales Article
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